Boost Your Blog #1: Create a Product

Yesterday I gave an example of something I’d been putting off doing to improve my blog—even though I knew it would have long-term benefits.

Today I want to continue on that theme and being to suggest a number of areas that bloggers could be investing time into today—and enjoying payoffs from in the future. Some of them will lead to financial benefits while others are just going to improve the effectiveness of a blog.

Every time I talk about monetizing blogs by selling a product of your own, I get comments from bloggers telling me that they’re thinking of, planning to, or wondering if they should launch a product of their own.

Yes there’s significant work in creating your own product, but there are also many many tangible benefits of doing it.

Have you created a product of your own?

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My Best Product, My Best Launch, My Best Month – Ninjafied

Last week the mysterious Web Marketing Ninja released a free PDF mind map here on ProBlogger (with accompanying video) that walked readers through his in depth strategies for turning a Blog into a Business.

The feedback from that MindMap and video were great and I had a steady flow of thank you emails over the weekend from readers working through it.

Among the feedback from readers was some people feeling a little overwhelmed – so the Ninja has put together a second shorter video with some practical case study examples of how we’ve implemented some of the strategies in the Mind Map on my own blogs – yep, the Ninja is picking on me today!

See the video here

The 3 case studies are:

A/B testing – how we significantly increased the revenue from a product launch through split testing emails (and how we could have done even better had we done more testing).Product Development Made Easy – the back story behind my biggest selling ProBlogger eBookThe Art of the Campaign – the story behind my biggest earning month ever

Our hope is that these practical examples will not only bring the Mind Map to life but that they might also give some practical ideas on how you can transition your blog into a business.

See the video here (along with the previous video and the Mind Map).

Also be watching out for a brand new ProBlogger Resource created by the Ninja in the coming days.

View the original article here